The Fred Factor

The Fred Factor Presentation

fred-factorHow to Make the Ordinary Extraordinary

Personalize the message of Mark’s bestselling book, The Fred Factor, for your audience. This highly motivational presentation explains how you can become a Fred … providing you the means to reinvent your business and life through self-mastery, vision, empowerment, and service. This program is a powerful way to get everyone from front-line employees to upper management focused on the importance of self-responsibility and creating value for those we work and live with. It goes beyond the workplace to show viewers how to enrich their personal lives as well.

The Mission: Be a Fred

…continually create new value for those you live and work with through dedication, passion and creativity.

The Four Principles of The Fred Factor

  • Everyone makes a difference.
    The only question at the end of the day is “What kind of difference did you make?”

  • Everything is built on relationships.
    Go beyond simply interacting with customers and colleagues to build relationships.

  • You must continually create value for others, and it doesn’t have to cost a penny.
    You can replace money with imagination. The objective is to outthink your competition rather than outspend them.

  • You can reinvent yourself regularly.
    No matter what job you hold, what industry you work in or where you live in the world, you wake up every morning “tabula rasa,” with a blank slate, and you can make your business and your life anything you choose.

Like the real Fred (yes, he does exist), The Fred Factor is an extraordinary presentation, particularly when tailored to fit your organization. Contact us for more information on bringing The Fred Factor to you.

The Fred Factor Presentation Topics

Lead Like Fred

Is your leadership ordinary or extraordinary? Have you considered what makes the difference? The proof is in the results you get from the people you lead. Ordinary leadership = ordinary results. Extraordinary leadership = extraordinary results.

The four principles of the international bestseller The Fred Factor affect every aspect of your business or organization. Mark Sanborn, ranked by as one of the top 30 leadership experts in the world today, shows you how the Fred Factor philosophy affects your leadership skill and the results you achieve. He’s presented “Lead Like Fred” to hundreds of audiences across the U.S. The insights are tailored specifically to leadership and easy to understand and apply.

If you think The Fred Factor is just about customer service, think again. The principles will help you turn the ordinary into the extraordinary.

Sell like Fred

Who is Fred? And what is The Fred Factor? Based on his international bestselling book, The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary, Mark Sanborn, a former sales and marketing executive, can show you and your tell how to become extraordinary sales professionals and gain a competitive advantage in today’s hotly competitive sales environment.

Mark has addressed hundreds of national sales meetings and can bring his expertise to your next meeting. Tailored specifically to sales professionals, “Sell Like Fred” teaches how to truly become a partner rather than just a vendor, create value without necessarily spending money to do it, outthink your competition and reinvent both yourself and your sales process. Mark’s high energy and entertaining approach to education makes “Sell Like Fred” the perfect keynote for your sales team.

Not sure if the message of The Fred Factor is for your organization?

Consider the response Mark received after his recent keynote presentation on The Fred Factor at the annual GMA (Gospel Music Association) Awards in Nashville:

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For details on how Mark Sanborn can uniquely tailor his presentations to your specific needs and situation, contact us online or call (303) 683-0714.

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